I've gone by the Haynes instructions, which seem a little vague - It doesn't mention to rotate each valve you're adjusting, just to make sure Cam#1 is up for 1,3,7,8,9,11 are adjusted, and when Cam#1 is down, then the rest.
So just to clarify, all adjustments therefore need to have the appropriate Cam in up position. Eg if I'm doing valve #2, then Cam #2 must be pointing up?